Well, this week, The Apprentice Asia has reached the 3rd episode, and I learnt a lot from few perspective: As a boss, As an employee, and As a team.
Apparently this is what we can learn from The Apprentice series. And for supervisor, you can learn the way the Tony Fernandes’s supervisors way of viewing things and analysing the staffs’ performances.
Third Episode, we learnt that choosing the right product that suits our personality and target market is very important. Like the Team Mavericks who had limited edition products and high end products, it shows that their target at Giant is a failure, but target at Sogo works out perfectly. But, it would be better if we can had both market as well, that is by managing the price and package for each target consumer. Like for Giant, perhaps they are more focus on how many units they can sell at a good value. Low selling price and good margin is what in their mind. That’s from what I see.
As per Sogo, their importance is the features and benefit of the products, and high margin. So, from the team mavericks who had limited edition rice cooker, the high end BenQ projectors and the cool folding bike, Team Mavericks can perform it really well to Sogo. And it caught their attention a lot.
Then as for the small markets chase, both team does not do as good, the girls made 150 phone calls, and only 10 approved for appointments, whilst the guys only go for 3 shops. Knowing the area really well is a must, and knowing where to go for such products is a matter of positioning the products.